New Texas bills target deceptive health care marketing

One-in-four calls from brokers and insurers selling health plans to Texans were deemed to be deceptive and merited a report to the Texas Department of Insurance (TDI), according to Rep. Eddie Lucio III. He introduced a bill in the House Insurance Committee this week that aims to reduce these deceptive marketing practices, alongside a similar bill from Rep. Stephanie Klick.

Lucio introduced his bill to the committee:

“Sales of alternative health plans have increased in recent years, and as a result, reports from median researchers about misleading and deceptive sales practices have risen. Consumers are being misled through deceptive information — almost always through telemarketing calls.”

The sponsor explained that most of these deceptive calls involve individuals selling alternative health plans (health care sharing ministries, association health plans, etc.) using false claims that they provide the same comprehensive coverage as Affordable Care Act (ACA) plans.

Source: New Texas bills target deceptive health care marketing / State of Reform

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