NASHVILLE, Tenn., July 26, 2023 (GLOBE NEWSWIRE) — SmileDirectClub, Inc. (Nasdaq: SDC), the next-generation oral care company with the first medtech platform for teeth straightening, announced today the opening of eight new SmileShops in the UK and Ireland, with plans to further expand SmileDirectClub’s presence across the UK, Ireland, and the U.S. by the end of 2023. Six of the new locations are part of an exclusive partnership with Thérapie Clinic, a renowned aesthetic treatment provider in the UK and Ireland.
“Our collaboration with Thérapie Clinic is a significant milestone in our journey to transform the dental care landscape,” said David Cran, Vice President, International at SmileDirectClub. “An investment of this scale demonstrates our resilience and is a testament to the growth of SmileDirectClub and our commitment to transforming the way people approach their dental health.”
The launch of the new SmileShops in the UK and Ireland follows SmileDirectClub reaching its 2,000,000-customer milestone and its recent SmileShop expansion in the U.S. after a strong financial first quarter.
In partnership with Thérapie Clinic, SmileDirectClub will operate SmileShops in six of Thérapie’s existing locations, creating a unified destination for individuals seeking affordable and easy access to orthodontic and cosmetic treatments. The six locations include two shops in Dublin, and locations in Glasgow, Bristol, Leicester and Essex. In addition to the partnership, new SmileShops have also been established in Liverpool and Sheffield.