AUSTIN (KXAN) — Texas Attorney General Ken Paxton announced in a Thursday press release that he has a new investigative target: Toothpaste.
Specifically, he said his office sent civil investigative demands to toothpaste manufacturers Colgate-Palmolive Company and Proctor & Gamble Manufacturing, over their use of “misleading, deceptive, and dangerous” marketing of children’s fluoride toothpaste.
“I will use every tool available to protect our kids from dangerous levels of fluoride exposure and deceptive advertising,” Paxton said. “Toothpaste manufacturers must follow state law to ensure that they aren’t putting Texas families in peril through their false, misleading, and deceptive marketing … As this investigation continues, I will take aggressive action against any corporation that puts our children’s health at risk.”
Source: Texas Attorney General to investigate fluoride in toothpaste, citing HHS report as cause / kxan