World Oral Health Day is March 20, and the FDI World Dental Federation will begin a three-year campaign to shed light on the multifaceted aspects of oral health under the unifying theme of “A Happy Mouth Is …”
In the inaugural year of the campaign, the FDI is spotlighting the intricate correlation between oral health and overall well-being.
The campaign unveiled a new one-minute movie starring Toothie the Beaver. During the campaign, Toothie will also take over FDI’s @worldoralhealthday Instagram channel with the hope of sparking worldwide engagement and participation.
The FDI World Dental Federation is comprised of approximately 200 national dental associations, including the ADA, from more than 130 countries. It represents the voice of over one million dentists worldwide.